Strategic Alliances: An Entrepreneurial Approach to Globalization - 洋書 - アマゾン（Amazon）ジャパンのあまっちゃ！
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アイテム詳細
Michael Y. Yoshino
U. Srinivasa Rangan
Harvard Business School Pr
グループ：Book
ランキング：73619
価格：￥ 2,903
発売日：1995-04
通常24時間以内に発送
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Harvard Business Review on Strategic Alliances (Harvard Business Review)
Alliance Advantage: The Art of Creating Value Through Partnering
Strategic Alliances: Theory and Evidence (Oxford Management Readers)
The External Control of Organizations: A Resource Dependence Perspective (Stanford Business Books)
カスタマーレビュー 
Insight into the partnering organizations and for the future （2000-12-01）
There are so many literatures about strategic alliance for practitioner and academics. But few book are really useful for us. My message is just BUY IT. This is nothing but Great! You know what? This research was completed in 1995 and 5year has passed ...then still shining and definitely the mile stone of strategic alliance and cooperative strategy field, I believe. They begin with defining the notion of new alliance form 90s and make it clear how drastically the competitive situation changed and what the source of competitive advantage is. That's the entrepreneurial role of top managemant and alliance manager. The advantage of alliance strategy doesn't come from poor analysis of resources, invisible assets or core competence. The point is relationship between partners. And the greatest point of this book is not only pointing out the importance of relationship management of alliance but also ...wow that's enough.. Just BUY IT!
